Interactive Twitter-Based Murals in the U.S. Promote Canada
July 20 2010, 3:19pm
The Canadian Tourism Commission (CTC) has launched interactive murals to inspire Americans to book a Canadian vacation. These murals have taken over the streets of New York, Chicago and Los Angeles this summer - pulling content from Twitter to display real-time updates from and about Canada.
The digital storescapes celebrate the CTC's comprehensive social media strategy, and follow its 2009 Marketer of the Year award from Marketing Magazine.
The Canadian Tourism Commission can be found on the following social channels: Facebook - http://facebook.com/keepexploring Twitter - http://twitter.com/keep_exploring
Want to plan your trip to Canada? Visit http://www.canada.travel
http://www.youtube.com/watch?v=HypOO2Tqs2o&feature=youtube_gdata